Calvin Ng – Founder CEO / CSO

Calvin@iLemon.cn

Calvin has extensive experience in the digital media, social networking and virtual world space. He was a consultant to Sulake ( Habbo *world leading virtual world ) and the Vice President of Citic Telecom responsible for their new strategy and new media development. Prior Calvin was part of the team that successfully cliched the deal for World of Warcraft in China in partnership with THE 9 and also developed China 1st digital comics magazine and 3G video comics on mobile. Back in 2000 Calvin master-minded the control of more than 85% of cyber cafes in Malaysia and is the only company that partners with all the major PC games publishers worldwide. A former veteran in the promotional advertising industry, Calvin had won numerous awards and tenders from top international client for 4 years straight ( Triumph International and Public Bank ). During the Daytona USA craze back in 1994, Calvin took a video game company from USD 10 million in sales to USD 50 million.

Welcome Note from our CEO  When we left habbo to start iLEMON, we wanted to create a virtual world company that will have all the super coolest gadgets for users to do and play in a totally immersive world without barriers. We had so many ideas that we wanted our virtual world to have, plus a host of concepts that we could do and build. Then it came to us that with our experience gathered from the social media space and our multi-talented tech team we could do much more wonders if we offered our services and expertise to partner companies and brands to build as many dreams world as possible.
And this is how iLEMON was born: to create all the tools, technology, infrastructure and professional expertise to help you engage, grow, retain and expand your audience and customers through personalized white-label virtual worlds encompassing multiplatform, cross-media and all the applications you’ll ever need. We have devised the platform to support “user revenue” or “brands & advertising” driven business models. At iLEMON we believe in enriching the virtual experience at every corner while keeping easy access and easy play, we want to help you create and develop a vibrant community that is at the same time immersive and interactive bringing in people and friends together to interact and entertain.

Jouni Keranen – Founder President

Jouni@iLemon.cn

Jouni is an entrepreneur and social media expert who has been working with virtual worlds and offshore software outsourcing, for the past 8 years. Prior to co-founding iLemon Jouni was President and Regional Director of Greater China for world’s largest virtual world, Habbo Hotel. In late 1990’s, living in India, Jouni founded a software outsourcing company which grew to 60 people in four countries and over 1 million euro in revenues during first two years.

In iLemon Jouni is in charge of global business development and company overall strategy, leading iLemon’s multicultural teams to succeed together with customers across geographical and cultural borders.

President Notes  A new era of internet is emerging. Virtual Worlds have already become a truly popular kids and teens service, blending the boundaries of virtual worlds and other web services. Graphical, real-time interaction in virtual environment is natural evolution from the post-a-message based interaction. We believe virtual worlds are in the nexus of the internet revolution both from users and brands perspective. There is currently a momentum shift to virtual worlds by media, entertainment, toy and animation companies to reach their target audience and this coincides with the opening of previously walled garden social networks, creating vast opportunities for rich media user-to-user and brand-to-user interaction. With seemingly a new virtual world launching every week, how does one avoid becoming just another me-too service and differentiate from the competition? First, be very clear what is the mission of your service, who are your customers and what do you want them to experience and achieve through the virtual world? Focus on a clear mission and listen to your users to fine-tune the service. Second, successful services will keep in mind that companies do not own or manage virtual communities. Users do. Key to success is putting users in charge and providing them just enough guidance, security, stimulation and tools for them to claim the virtual space as their own. iLEMON is working with leading companies globally to create innovative, focused and immersive virtual worlds applying these principles.

Kelvin Leong – Founder Business Development Director

Kelvin@iLemon.cn

Kelvin is formerly the Advertising Director for HabboHotel China, one of the world’s leading and largest avatar virtual community in Europe. He have the experienced and the know how of real-life brands can utilized virtual worlds through interactive campaigns and in-game advertising. His other experienced in PC games merchandising & licensing, add values in understanding of how brands seeking new media for interactive advertising and combining virtual worlds, to reach today’s target audience whom are the end users & consumers of the future.